The Alternative Press

TheAlternativePress.com (TAP), New Jersey's award-winning all online local daily newspaper is pleased to announce it has formed an Advisory Board of Directors. The board is comprised of local, highly respected businessmen and includes:

Stephen Balog, a private investor

Kevin Cummings, President and CEO, Investors Bank

Louis LaSalle, Vice President, External Affairs, Barnabas Health

Eric Levine, Esq., Shareholder, Lindabury, McCormick, Estabrook and Cooper PC

TheAlternativePress.com serves sixteen communities in New Jersey by providing objective, daily, in-depth hyperlocal news and information, covering everything from town council meetings to high school sports and everything in between. Coverage began in 2008 in New Providence, Berkeley Heights, and Summit, New Jersey. Further expansion into at least six new communities is expected in the coming months and the site is now being licensed to entrepreneurs who are starting local newspapers in their own towns.  

When asked about his involvement with TheAlternativePress.com, Director Louis LaSalle explained, "TheAlternativePress.com is on the cutting-edge of a revolution in the world of journalism as online news continues to surge in popularity and influence. TheAlternativePress.com is truly local and serves a critical need in our communities for high-quality, objective town-specific news and information.  I'm excited to be involved and look forward to the possibilities ahead."

Investors Bank President and CEO Kevin Cummings said, "I'm honored and enthusiastic about serving as an advisor to The Alternative Press, which shares our focus of devoting resources, energy, and time to meet the specific needs of people and communities around New Jersey. The organization has grown rapidly by delivering to its many readers timely, accurate, and useful news and information that can help each of us in many ways each day."

According to TAP founder and New Providence resident Michael Shapiro "We are delighted to welcome our new Advisory Board of Directors to the TAP family. Each respected businessman has championed our locally-owned and operated hyperlocal site either through active involvement, helpful advice, or simple encouragement.  Their participation and faith in our successful business model is appreciated and of key importance as we continue to grow."   

The Alternative Press was founded in 2008 and is the first all-online newspaper in New Jersey to receive accreditation by the New Jersey Press Association.